Available Now

Reverse

engineer

virality

The easiest way to track top content, break it down, and get a step-by-step plan to beat it.

Start Free Trial

10m+ Videos analysed

rated excellent: 5/5

Structures

18 jul

Curiosity Carousels

1hr

Chatgptricks

Formats

19 jul

Podcast Clips

60sec+

Alex Hormozi

Talking Head + B-Roll

2min+

TOM NOSKE

HOOKS

25 jul

Controversial statement

Text Hook

BAXATE

STRUCTURES

25 jul

Tutorial + Lead Magnet

+500%

Nick Saraev

FORMATS

28 jul

Green Screen Explainer

5x Views

Simon Beard

HOOKS

29 jul

"If you tell a dog he's a good boy..."

shelby haas

"No.1 predictor of success in men..."

Chris Williamson

IDEAS

02 aug

Product Launch Playbook

Brian Blum

Mascot Office Skits

500 posts

Cluely

FORMATS

03 jul

Motion Graphics Edits + VO

+215%

Greg Isenberg

MODULAR SOLUTIONS

Plug-and-play

Content intelligence

From hook to format to timing, see exactly what drove performance and how to go bigger.

Hooks breakdown: what they said, how it looked, and why people stopped scrolling.

Hooks

Transcript Hooks

visual hooks

text hooks

Transcript Hooks

visual hooks

text hooks

Transcript Hooks

visual hooks

text hooks

Ideas

Formats

Visual formats (split‑screen, talking head, stitch/react, before‑after, etc) with best‑practice notes.

How to structure content for high retention

Structures

Step‑by‑step frameworks (tutorial, storytelling, etc) aligned to what performs now.

Timing

HOW IT WORKS

Three steps

To content intelligence

Automated competitor tracking that delivers patterns you can trust.

+ Add Competitor

1. Connect Competitors

Enter competitor accounts. Tracking starts instantly.

Visual Hook

New Idea

Structure

Format

Text Hook

Transcript

2. AI Analysis

We scan ideas, hooks, and formats to find patterns that win.

STRUCTURE

25 jul

Lead Magnet n8n Tutorial

Hook

Nick Saraev

FORMAT

25 jul

Lead Magnet n8n Tutorial

+210%

Nick Saraev

IDEA

25 jul

Lead Magnet n8n Tutorial

Nick Saraev

3. Get Weekly Ideas

Proven ideas, hooks & formats in your inbox every Monday.

AI Content Intelligence

Who It’s For

Tailored content intelligence for every workflow.

Creators

Turn competitive research into shoot‑ready ideas and hooks that actually work.

Unlimited Ideas

AVG 5x Views

Creators

Turn competitive research into shoot‑ready ideas and hooks that actually work.

Unlimited Ideas

AVG 5x Views

Creators

Turn competitive research into shoot‑ready ideas and hooks that actually work.

Unlimited Ideas

AVG 5x Views

Brands & Marketing Teams

Systematize growth with reports anyone can follow; publish with confidence.

Increase mindshare

learn content market fit

Brands & Marketing Teams

Systematize growth with reports anyone can follow; publish with confidence.

Increase mindshare

learn content market fit

Brands & Marketing Teams

Systematize growth with reports anyone can follow; publish with confidence.

Increase mindshare

learn content market fit

Agencies

Pitch with proof. Win clients with data‑backed creative and faster turnaround.

scaling content made easy

better results

Agencies

Pitch with proof. Win clients with data‑backed creative and faster turnaround.

scaling content made easy

better results

Agencies

Pitch with proof. Win clients with data‑backed creative and faster turnaround.

scaling content made easy

better results

Clippers

Track multiple accounts. Consistent weekly ideas for clips that went viral.

AVG +500% views

deliver higher views consistently

Clippers

Track multiple accounts. Consistent weekly ideas for clips that went viral.

AVG +500% views

deliver higher views consistently

Clippers

Track multiple accounts. Consistent weekly ideas for clips that went viral.

AVG +500% views

deliver higher views consistently

Pricing

Simple pricing

Serious ROI

Start your free trial to get instant content ideas.

Specula AI

Stop guessing. Learn from your competitions best performing videos.

Track 5 competitors (with monthly changes)

Up to 15 weekly ideas. Striaght to your inbox.

Complete AI analysis on all competitors videos

No credit card required

Start 14 Day Free Trial

Specula AI

Stop guessing. Learn from your competitions best performing videos.

Track 5 competitors (with monthly changes)

Up to 15 weekly ideas. Striaght to your inbox.

Complete AI analysis on all competitors videos

No credit card required

Start 14 Day Free Trial

Specula AI

Stop guessing. Learn from your competitions best performing videos.

Track 5 competitors (with monthly changes)

Up to 15 weekly ideas. Striaght to your inbox.

Complete AI analysis on all competitors videos

No credit card required

Start 14 Day Free Trial

FAQs

Questions?

Answers!

001

Is there a free trial?

Yes! There is a 14 day free trial where you get to add one competitor and epxerience what weekly Specula AI ideas are like!

002

What if I don’t get viral with these ideas?

003

Which platforms are supported?

004

What makes this different from manual research?

001

Is there a free trial?

Yes! There is a 14 day free trial where you get to add one competitor and epxerience what weekly Specula AI ideas are like!

002

What if I don’t get viral with these ideas?

003

Which platforms are supported?

004

What makes this different from manual research?

001

Is there a free trial?

Yes! There is a 14 day free trial where you get to add one competitor and epxerience what weekly Specula AI ideas are like!

002

What if I don’t get viral with these ideas?

003

Which platforms are supported?

004